Social Synch TV. The Cross-Media Trigger
by: Gary HayesWhat goes around comes around. Google picks up where many have failed in synchronising TV and web 2.0 - “Google developing social and interactive television applications for "mass...
View ArticleImmersion - Ambient TV, Addictive MMORPG...
by: Gary Hayes…and the never changing human.Senor Hontar: “We must work in the world. The world is thus.” Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it”Final...
View ArticleDesperate Search for New Ad Models
by: Gary HayesUpdate article: Networks in crises - from the Australian about the tsunami about to hit Oz shores, a region entrenched in the old advertising model…read more
View ArticleSocial Media Entertainment, Cool or Too Hot to Handle?
by: Gary HayesScorched. Hats off to the producers of this social, cross-media show, Ellenor and Marcus. Did they get their fingers burnt, is it over and was it a little too scarey?read more
View ArticleVideo: Cinematic Game Renaissance - Game Now Leading Film?
by: Gary HayesHave we reached a tipping point - with many more user hours spent with games than films are they now more culturally relevant (as in our cultures are saturated with them)? With most films...
View ArticleWhen the Economy Gets Rough, Virtual Worlds Get Growing
by: Gary HayesJust back from a short break in the lovely town of Broome in NW Australia (my pics). It was interesting being disconnected from ‘the cloud’ but in the process having a few ‘virtual...
View ArticleWhen the Economy Gets Rough, Virtual Worlds Get Growing
by: Gary Hayes via Marketing Innovation Blog read more
View ArticleVirtual Worlds Rescue TV?! Or V.V.?!
by: Gary HayesWhat may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of direction, perhaps the...
View ArticleVirtual Worlds Rescue TV?! Or V.V.?!
by: Gary Hayes via Marketing Innovation BlogWhat may save TV may also truly grow Social Virtual Worlds. As online audiences continue to ignore TV and vanilla/social virtual worlds suffer from a lack of...
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